Waking the Sleeping LLC
After years of working inside agencies, I decided to bring back CACCICO—this time with a sharper focus.
To kick things off, I’ve launched a new section on the website called Thoughts. It’s where I’ll be writing about what we’re seeing, questioning, and working through—from nonprofit design trends to B Corps navigating greenwashing and how to balance AI with actual human connection.
Listening to Beth Gibbons and Hearing Myself
Last night I saw Beth Gibbons live—and it shook something loose in me. Her performance reminded me why I started CACCICO in the first place: for the love of the work, not the hours on a timesheet. Here’s a reflection on value, purpose, and the artists (and mentors) who shape how we show up.
